Join Croud and Microsoft on 11th November, as they discuss how financial services marketers can boost ROI by taking a joined-up approach to search.
Whilst both PPC and SEO are crucial channels in digital marketing, they are often still siloed from one another, which means marketers risk missing out on the efficiencies and insights that can be gained from taking a joined-up approach to search.
During this in-person event, hear from Croud’s Client Digital Director, Laura Green, and Head of Paid Search, James Ratheram-Ball, alongside Microsoft’s Client Solutions Manager, Amanda Maw, as they discuss the importance of integrating your paid and organic search strategies, specifically within the financial services industry, in order to drive better results. Learn more about the event here.
Why Attend?
- Uncover valuable insights into consumer behaviour in the financial services sector
- Find out how to use organic search to identify trends and prioritise PPC spend
- Understand how a joined-up approach to reporting and attribution can help you identify efficiencies
Key Details
- Date: Thursday 11th November 2021
- Time: 08:30 – 10:00am BST
- Location: Croud, 39 Tabernacle Street, London, EC2A 4AA
Register for the event here.
About Croud
Croud is an award-winning, global, full-service digital marketing partner, specializing in developing key strategies for sustainable business growth.
Written by: