Content Marketing

Blogging has become common in recent years. The pandemic conditions around the globe have made this field much popular. Many bloggers complain that they are not making progress even after doing hard work in this field. Are you having a hard time while looking for success in blogging? If yes, this is where we are …

The short answer to this question is yes. Content is important for SEO (search engine optimization) and the two go hand in hand. If you want your website to appear in the search results and drive traffic to your website, you will need to continuously create high-quality and optimized content. Without content, the search engines …

Affordable prices. No commute. Learning at comfort. The advantages of eLearning are enough to outweigh any form of traditional education. In fact, at any place where training is required, and not just in educational institutes, eLearning has established itself as a mainstream way of learning.  So, if you are thinking about developing an eLearning course …

Should you invest in online proofing software? If you want faster and more efficient project management, the answer is yes. If you want high content marketing engagement, the answer is also yes. Marketing typos can decrease engagement by 70% compared to the same typo-free content, according to ad tests by Website Planet. Choosing the best proofing software …

In 1996, Bill Gates, owner of Microsoft stated ‘Content is King’. Bill Gates said: Content is where I expect much of the real money will be made on the internet, just as it was in broadcasting Content marketing allows you to reach customers at the exact moment that they’re looking for something. You’re not interrupting …

The headless CMS is not just a new buzzword, making its rounds through the digital world. In fact, it’s more than a CMS, it’s the agile way of approaching user experience and all that it encompasses: development, content creation, personalization, analytics and so on. In trying to technically define the headless CMS, we find out …

Search engine optimization (SEO) works in many ways. From optimizing the website’s technical aspects to promoting content on social media, any strategy can work for your business, based on your target audience and what you are selling. Website owners and marketers often get confused about which aspect to focus on. This confusion is mainly between …

SaaS content marketing is one of the most powerful tools a software-service company can use to attract, educate and convert customers. When successfully implemented, the company’s entire marketing plan can be tailored to a context. Whether your goal is to build an audience or make a sale, this marketing approach can help you achieve your …

Search Engine Optimisation (SEO) is the process of optimizing your website so that it appears in relevant search results. Once upon a time, SEO was made up of keyword stuffing your website content and building as many backlinks as possible. Those days are over, and whether we like it or not, SEO is now well …

Snackable content is the current wunderkind of content marketing. Mobile-friendly and quick to create, snackable content is perfectly suited to the scroll-happy digital audience of today. From animated gifs to memorable memes, short videos to infographics, snackable content is rapidly becoming a must-have as part of your broader content and social media strategy. However, snackable …