Description:

You will have responsibility for auditing, setting up, managing and optimising our clients’ PPC campaigns, liasing with clients, as well as reporting, sales and performance analysis.

This position would suit a candidate who has managed and optimised PPC campaigns before or someone with a broader digital marketing background.

Main Duties and Responsibilities:

• Setting up paid search campaigns by conducting target keyword research & writing relevant ad texts, whilst ensuring effective campaign and keyword structure
• Managing the client relationship and keeping them updated
• Researching & creating targeted keywords and write compelling ad text
• Managing & optimising campaigns using a combination of bid and budget management, structural, keywords and ad text optimisation
• Providing analysis and making recommendations to improve campaign performance
• Working with and providing weekly status updates as part of the team
• Ensuring that conversion tracking and other KPI measurements are in place
• Continuously develop automated processes to streamline campaign management
• Report writing and campaign success measurement

Essential Skills:

• Hands-on PPC experience
• Experienced with Google AdWords Search Network & Google Analytics
• Exceptional attention to detail & performance driven
• Good written, analytical & verbal communication skills
• Proactive team player able to work individually and as part of a team
• Ability to summarise data concisely
• Ability to build strong working client relationships
• Ability to work on multiple tasks and ability to meet deadlines

Desirable Skills:

• Agency working experience
• Client-facing experience
• Bid optimisation experience
• Shopping and display network experience

In Return We Offer:

• Competitive salary dependent on experience;
• 22 days holiday, rising to 25 days holiday based on service, plus bank holidays
• One “Duvet day” every year
• One “Charity day” every year
• Opportunity to work for a growing, well respected market leader
• Regular social outings
• Child care vouchers
• Gym discount
• Bike to work scheme
• Company pension
• Friendly and informal positive team environment including wii and table football

Please forward your CV with a basic cover letter stating why you feel you are suitable for this vacancy.

Job Application Link: https://www.seoworks.co.uk/careers/ppc-manager/