Digital presence for restaurant marketing is more important than ever with the COVID-19 pandemic. Restaurants need to build trust online and should engage with their customers.
The demand for online delivery is already rising. Due to COVID-19 pandemic, online delivery became an essential service for restaurants. It’s the best time for you to act if customers are not used to ordering from you online.
Restaurants have a great engagement potential on social media. Users prefer to engage with delicious and Instagrammable meals. Do you believe you can get advantage of this potential?
Thousands of locals see restaurant ads on the internet. How can you differentiate yourself from the others? These are just some of the points to explain why all restaurants need an experienced digital marketing agency to succeed in the post-pandemic world.
Best Digital Marketing Agencies in the US for Restaurants
It’s difficult to choose the right agency as a long term partner.
We understand that. So we listed the best restaurant marketing agencies in the USA with their great campaigns for restaurants, food & beverage industry. The following agencies’ portfolios will inspire you about restaurant marketing in the US.
Flightpath
Flightpath is a digital marketing agency based in NYC. Flightpath helps organizations of all sizes including restaurants navigate the complexity of today’s digital world to achieve results.
Goya is the largest Hispanic-owned food company in the United States and continually pushes to share more product options and flavorful creations with a broader audience.
A 20-year partnership with Goya, the largest Hispanic-owned food company in the US, gives Flightpath the insight and perspective to guide their current communications and future growth. Across their digital presence, all platforms work together to achieve measurable goals.
This ongoing work involves a dynamic, multi-faceted digital ecosystem that tells the Goya story in that’s rich, fun, informative and engaging fashion.
Social content and community engagement are key. Instagram, Facebook, YouTube, Twitter and Pinterest all serve as important platforms to swap recipes, videos, stories, news and announcements – supported by targeted paid media to maximize reach. These also serve as crucial customer service channels.
Crafted
Crafted is a full service digital creative studio located in New York City. They are big thinkers with a passion for creating beautifully crafted digital experiences.
Crafted is committed to offering 360˚ digital marketing services that create identities, build brands, drive interactions and get results. Pixel by pixel.
They believe direct collaboration with their clients is essential to bringing unique and engaging experiences to life. They help our clients solve business problems, increase visibility and achieve unexpected results.
Blacksmith Agency
Blacksmith is a premium digital agency that is experienced in restaurant marketing. They pride themselves on assisting their clients in improving their overall web presence via both mobile and traditional platforms.
Blacksmith combines strong visual identity with positive user experiences to create genuine user experiences for your business as a restaurant marketing agency.
In their project for STK Steakhouse from The ONE Group is one of the luxury brands, Blacksmith offered a website backend built on WordPress to help the organization’s increasing cross-functional marketing teams add new locations and all necessary content (events, menus, city-specific information) as soon as they opened up.
Blacksmith Agency’s approach was that If STK Steakhouse had an intuitive, best-in-class UX/UI and a seamless booking approach, they would convert more of their monthly traffic into reservations and private event bookings.
As STK Steakhouse’s number of locations grew, Blacksmith Agency built a custom, a modular software solution for their marketing team to efficiently maintain location-specific restaurant content (city-specific blog entries, restaurant menus, and unique event information).
Lounge Lizard
Lounge Lizard serves a combination of digital marketing strategy with a generous splash of creative juices.
Lounge Lizard measures their success by your success. For them, it’s not just creating something that looks great, it needs to deliver results for you. When it comes to restaurant marketing, this approach is getting more critical.
While there are millions of hungry foodies out there always on the lookout for the tastiest new locale, how can a restaurant market themselves in our hyper-virtual environment? One method starts with a strong web presence, which is very apparent with the restaurant website design for BonChon, which created a hunger for Korean Fried Chicken.
Lounge Lizard’s approach to restaurant website design is the power of visuals in the food industry. It’s not enough to simply list a menu of items with prices, directions to a location or even to allow online ordering; you need to show the potential customer what they could be enjoying.
Redonk Marketing
Redonk Marketing is a customer experience agency located in Dallas, TX.
They help brands create digital experiences that make customers smile. Happy customers make a brand strong and grow the bottom line.
They help improve customer acquisition, repeat purchases, customer satisfaction and customer lifetime value.
For food & beverage industry, they worked with prestigious brands includes Pizza Hut.
Pizza Hut operates thousands of stores throughout the world, so to keep things consistent in their menu, they worked with Redonk Marketing to create a brand visual system.
Redonk Marketing developed Pizza Hut’s design standards and a style guide for use in multiple countries, languages, and cultures.
Bilberrry
Bilberrry builds modern websites and innovative digital products that help their clients to grow.
They provide web design and digital marketing solutions for the food & beverage industry as well as various other industries.
Taco Time Northwest is a fourth-generation family-owned Mexican quick-service restaurant that has been serving guests for more than 55 years at its 80 restaurants in the Puget Sound area.
They had very specific criteria in mind for rebuilding their website. It was important that customers could easily find locations nearby, quickly order ahead online and rapidly access information related to their rewards account. In addition to this, they wanted to enhance their online job application process and build a uniform ordering portal for store managers.
After forming a clear understanding of each user type’s core objectives, we got to work, delivering a fully custom WordPress site that integrated with all necessary systems/internal applications within a 2-month time frame.
Why is Digital Marketing for Restaurants Essential?
Restaurant marketing agencies can create beautiful websites. They can drive customers to your restaurant with digital marketing campaigns, they can shoot great photos and videos to convince your customers. They can help you to team up with other small businesses in your area. Influencers can be part of your restaurant marketing strategy.
The restaurant business is not as same as it used to be. Now you should gain online followers. Then you should convert them to real-life customers!
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