Description:

We are building out Australia’s best-kept secret in the outdoor adventure space.

You would be MAD if you didn’t want to be a part of it.

With the support of the wider DIJGTAL team, you’ll initially play an integral role in the growth of our established online publications. But this is just the beginning…

What You’ll Do:

Over the first 3-6 months you will:

Bring your overall smarts to adventure publications RV Daily & Unsealed 4X4, turning them into a humming well-oiled content machine:

• Pull together a content strategy that will both elevate the current readership as well as engage new demographics
• Explore new verticals and how they should be positioned to the wider audience
• Map out a social plan that puts our publications and campaigns front and center on Instagram, Facebook, and Tiktok
• Where needed; write, develop, edit and publish engaging content and copy for a variety of digital platforms, including websites, blogs, eDMs, videos, and social posts
• Pull reports for the brands on a variety of platforms (Email marketing platforms, CMS, and CRM)
• Analyse data and feed the findings back into our content creations

Manage and develop new and existing relationships with freelancers:

• Brief in content creators on topics that play to their strengths and interests
• Build out an influencer network that harmonises with our social content strategy, as well as ideate on how we can partner with them on our TV series

Over the following months you will:

• Help shape and implement processes
• Lead new content and marketing employees and ensure their successful onboarding
• Create new marketing opportunities for our media brands by leveraging existing show sponsorships
• Identify new ways to build audiences using a range of approaches such as giveaways, on-site subscription optimisations, and forms
• Design regular surveys to establish deeper data around our audiences, and what they want
• Bring your ideas to the table; There is a bigger picture here. We are driving change, disrupting the outdoors industry and your voice will be heard
• Join forces and collaborate with our DIJGTAL people, including Creative, UX, Tech, Product, and Marketing; ideas grow and we grow!

What You Want:

• To take your marketing learnings and wins and apply them to take these brands from strength to strength
• To regale us with stories of how you seamlessly juggle multiple hats and how you thrive in an environment with variety
• To be an integral part of an innovative modern company with the support of a design and marketing agency/product incubator with a great team (that’s us, BTW)
• Growth. You want to rapidly accelerate your career growth by earning your stripes, getting in at the beginning, and helping us scale with your many verticals of expertise? We are ready for you
• The support to succeed and access to a wider team willing to share their experience and skills
• Flexibility
• A fun, casual, creative, diverse, and COVID-safe workspace in the heart of Sydney CBD
• An opportunity to push the envelope, safely make mistakes, and learn from them
• Gadgets and merch! A MacBook, accessories, and other goodies
• An equal opportunity employer: We value diversity and we are committed to providing a genuinely inclusive, safe, and collaborative working environment

Job Application Link: https://www.linkedin.com/company/dijgtal/jobs/