Who doesn’t have a Facebook account? Maybe some of you don’t use Facebook frequently any more, but Facebook still has massive data to target your prospects and increase your brand awareness.
If you want to take advantage of the most popular social media platform, you should think about working with experienced Facebook agencies.
How to Use Facebook Ads for Marketing?
Have you heard below the line marketing before? Facebook revolutionized advertising with its model in the social media era. Facebook knows our interests, likes, friends, age, where we live, etc.
The social media platform knows everything when it comes to segment us. Just consider the friend suggestion algorithm’s accuracy. It’s much more primitive than targeting algorithms for Facebook Business, although it demonstrates the power of data. With their advertising model, companies can correctly target the potential customers of them.
So, what makes Facebook unconventional thank most of the advertising platforms is data and relevancy. Of course, it’s valid for Instagram too, which acquired by Facebook in 2012. Agencies focusing on Instagram are also growing rapidly.
Retargeting is another method that you can implement to your digital marketing strategy with a Facebook agency.
The other side of the coin is Facebook’s user base is shrinking, especially for the younger generation. However, today, 15 million fewer users are using Facebook compared to 2017 in the United States(12-34 years old demographic).
The platform still has massive potential for marketing and advertising. Of course this trend is meaningful and you should keep an eye on that. Therefore, you shouldn’t be only on Facebook but never give up on it.
Top Facebook Marketing Agencies
Crafted
The New York based creative digital agency Crafted is committed to offering 360˚ digital marketing services that create identities, build brands, drive interactions and get results. Pixel by pixel.
As a multifaceted digital design agency, Crafted produces beautifully crafted creative solutions that transcend business goals and garner recognition.
Their social media marketing team will walk you through tried strategies that get results. Crafted strategies get your brand noticed, shared, talked about, liked and hearted, no matter the social network, they have the know-how to get you the results your brand requires.
Luminary
If you want to be successful on Facebook, you definitely need stunning content. At that point, Luminary can assist you in reaching your audiences with an excellent content marketing strategy.
Australian based agency will conduct a workshop with your key stakeholders to develop content themes designed to address your business objectives and the needs of your target audiences. It will be based on an analysis of your user personas and customer lifecycle.
CEEK Marketing
CEEK Marketing is a London-based social media marketing agency that puts social media at the center of their campaigns. CEEK Marketing’s consultants are continually on the cutting edge of social media algorithm adjustments and technology thanks to a strong collaboration with Facebook.
They create mobile-optimized content for your target audience, with the sole purpose to attract & retain customers. Shareable, likable & emotion-evoking content strategy is at the foundation of business social media strategy for Facebook. These features prioritize CEEK as a Facebook marketing agency.
Pound & Grain
Pound & Grain offers creative marketing solutions since 2010. They are working on all three critical phases of a campaign successfully, ideation, production and action.
The Canadian full-service digital agency is proud of its social media team too. They rely on data to be successful on Facebook. Social media isn’t effective if the content isn’t landing with the right audience. Their social strategy team works to understand what’s working and what isn’t and to get your social media plan to where it needs to be.
Digital Business Lab
Digital Business Lab specializes in video production, influencer marketing, social media strategy and execution in Hong Kong, China and other Asian markets.
They explain their social media strategies very clearly on their website, where you can explore their projects as well.
DIJGTAL
DIJGTAL is an innovation-led strategic design and marketing agency with offices in Sydney, Vancouver and Los Angeles.
Besides being a Facebook Marketing Partner, DIJGTAL team are “real problem solvers”.
They bridge the gap between Experience Design and Marketing, helping to transform complex business problems into ingenious human-led solutions for early-stage startups, enterprise ventures and corporate partners.
DIJGTAL applies their analytical approach to maximise opportunities applied through a curated blend of search engine, social media and conversion rate optimisation tactics.
Shout Digital
Shout Digital is Australia’s most successful digital marketing agency, with a proven track record of success. They pinpoint the problems, devise a strategy that balances your budget, your customer, and your objectives, and then put the strategy into action.
Shout Digital creates a cohesive and consistent, accountable campaign based on behavioral insights in the data, their knowledge of platform behavior, and a deep understanding of how customers use digital media to produce a comprehensive, multi-channel plan that gets results.
As a digital marketing agency for Facebook, Shout Digital can increase your brand awareness. You may visit their website to learn more about the agency.
War Room Inc.
War Room is a boutique agency that focuses 100% on programmatic advertising. Their ad services include Paid Search, Display, Social, Video, and more. So they fit what you are looking for from the best Facebook advertising agency.
Facebook is an engaging platform that reaches both B2C and B2B businesses and people of every age. Facebook ads are sponsored posts that can be set to different objectives, such as lead generation or website traffic. War Room collects a massive amount of data on each Facebook ad campaign they run, and you’ll know exactly what’s working and what isn’t. War Room’s formula for Facebook advertising is simple. Set goals, measure performance, improve.
They worked with prestigious brands, including Adidas, as a Facebook advertising agency. In addition, the agency implemented multiple consumer touchpoints through online advertising to reach the entire target demographic of consumers that were most likely to convert, including Facebook, display, native, remarketing.
Brave Bison
Brave Bison is a global social media agency. They work with brands across social strategy, influencer marketing, branded content and paid media.
Brave Bison has social covered, end-to-end, upside-down and inside-out. Their universe is a global community of 158 million followers, generating billions of views every single month.
Brave Bison’s partners and clients include Spotify, Netflix, Apple, Uber Eats, and Uniqlo.
There are billions of people sitting there on social. Brave Bison’s skill is in helping you deliver exactly the right content, influencers, creators and strategy they’ll connect with.
Isadora
Los Angeles based agency Isadora believes in the power of content to increase engagement and deepen loyal customer relationships. Their digital marketing team offers services for social media marketing. These services include exactly what you need for from a Facebook agency.
Their work starts with creating a strategy and they involve the whole process to till results reporting.
The Toronto based agency knows Facebook Ads are great for reaching a broad audience. However, major brands occupy massive impressions on this popular platform. Search & Gather develops thoughtful creative and audience targeting to provide the conversions you need to grow your business on social media.
Wilderness Agency
Wildernes is one of Europe’s fastest-growing independent agencies – with a team of close to 40 specialists across London and Amsterdam delivering work with a global reach.
Their work has been recognized by The Webbys, Marketing Week, Digiday, The Drum, eConsultancy, and other leading awards and publications. Wilderness, formed in 2015, is an independently owned and operated agency that goes against the “big network” tendency. Their ambition is to establish ourselves as an agency that clients look forward to hearing from and with whom they like working.
Wilderness strives to create a work environment that values its employees and allows them to be their best selves. The agency’s objective is to foster an environment that inspires and motivates its workers to take action. Wilderness is a firm believer in the ability and responsibility of agencies to do good, and they are deeply concerned about their employees, partners, and clients.
The agency’s main areas of expertise are social media marketing. It is known for its successful work with known brands, thanks to its collaborations with platforms. Facebook is one of these platforms. They go one step ahead with Facebook, which they use to increase their customers’ brand awareness. If you would like to get detailed information as a Facebook marketing agency, you can contact the Wilderness team on their website.
DigiSalad
DigiSalad is an innovative & professional digital agency that focuses on UX Strategy & UI Design and social media campaigns.
DigiSalad’s main goal is to create amazing user experience journeys for the projects of their clients.
They are ready to create amazing Facebook marketing experiences based on smart strategies.
First Page Digital
First Page is a full-service digital agency in Hong Kong and Singapore. Their team consists of strategic, technical and creative specialists who thrive on driving digital success for businesses of all kinds.
If you partner with them, you can conquer social media with one of Asia’s most trusted Facebook marketing agencies.
Plus, you can get the advantage of their expertise in selecting the right content, creative design, target demographic, and budget to ensure that your brand succeeds in reaching customers with a high conversion rate.
Visit First Page Digital – Hong Kong
Visit First Page Digital – Singapore
Pixated
Pixated is a performance marketing and web design agency specialising in highly effective online ad campaigns and digital experiences.
Pixated is a digital agency with a proven track record for scaling up some of the most exciting brands.
At Pixated – a Facebook Partner agency – their highly experienced team specialises in results-based advertising.
Pixated is a results-driven Facebook Marketing agency. Their ‘no-stone-unturned’ approach to strategy and campaign structures has seen them achieve an average ROAS (Return On Ad Spend) of 9.5x across their clients – more than triple the industry average.
Pixated provides great audience insight and advice across Facebook and Instagram advertising with their highly developed targeting knowledge and techniques.
Rabbit Studio
Rabbit Studio creates delightful experiences to amplify your business value.
The Hong Kong based agency knows creating social strategy and managing content is crucial for brand awareness. They will guide you through the steps in setting up an excellent social identity and execute online promotion.
They demonstrate their expertise quickly by showing their great social media portfolio on their website.
Mayple
Mayple is a digital agency that works with small and medium-sized businesses. The agency’s mission is, “Each business should access top experts and technology, just like big brands can.”
While big companies have large marketing budgets to access top talents and high-quality technology that delivers results, marketing is a much harder game for SMBs. So they are trying to solve this problem. They have a wide range of services, which includes social media and Facebook too.
Why Should you Work with a Facebook Marketing Agency?
Maybe you think I can spend the money on ads on Facebook rather than a Facebook agency. For a short term, perhaps you can get some quick wins, but in the long run, if you are not experienced or giving enough attention to the platform, your competitors will surpass you. Because the platform is dynamic, and like Google Updates for search engine optimization, you shouldn’t overlook Facebook’s changes.
In previous years, you can drive traffic to your website more efficiently from the leading social media platform, and you don’t need an expert maybe. If you had enough creativity, you could find a way. Now it’s not enough.
We can assume that a Facebook agency lower your ads cost and improve the efficiency of it. However, Facebook’s team makes it very easy to use; it’s not the same used by you or by an experienced digital marketing agency. In addition, Facebook groups can be counted as new in this game.
Using Facebook Groups as a Marketing Strategy
“We believe that there is a community for everyone. So we’ve been working on a major evolution to make communities as central as friends.”
It’s from Mark Zuckerberg’s speech at Facebook’s annual F8 conference.
Year by year, Facebook decreased the organic impressions of posts from Pages. Therefore, the only way to reach your followers from pages is by buying these impressions. Facebook’s company value proves most of the companies are willing to do that.
The problem is the cost of a click or an impression. So, if you haven’t done yet, you should think about focusing groups with successful Facebook agencies.
Social media agencies with proven success on Facebook can cut cost per lead and manage your accounts with the right tone of voice. If you want to reach your target audience at the right time with the right message, you can start to contact industry leading Facebook agencies.
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